colour: VIOLET
process time: UP TO 40'
best: from LEV 9
Apply on dry hair and saturate well
Rinse with like warm water
Intense violet. It is deep protagonist. A fascinating and full colour, designed to bring balance to the palette between warm and cold. It can be your main choice, or part of a creative technique with a range of colours. You can use it to neutralize the golden excesses of a bleach. IRIS has personality and is desirable, but it also has the strength to neutralize the warm unwanted tones that the colourist needs.
A study on nature made by Van Gogh, during his hospitalization in the San Remy hospital. The purple flowers are the only subject and the point of view is lowered to the height of the flowers, to exclude any high element that is not green and violet. Violet runs through the entire work and absorbs the viewer's vision. Probably Van Gogh's most famous work, along with the Starry Night over the Rhone. The work is exhibited at the Getty Museum in Los Angeles.
Violet has a great responsibility in a color chart: it must have personality, it must be welcoming, but it must also have the strength and enough reflections to neutralize the yellow that hair often brings out. To create IRIS we pushed on the amount of pigment: the purple will be powerful and will remain cold along the entire course of the washes. It is effective already from a base 8. Leave on up to 40 minutes and then rinse well, using warm water with high pressure. Do not shampoo. Do not wash in the first 48 hours. The gourmand fragrance based on summer fruits and white flowers will transform your hair in a desirable bouquet.
I love combining purple with warm colors, such as orange and the browns, but you can also push them into more unconventional combinations with cold colors. IRIS is a noble color, that must be treated with great respect.
Irises was for a couple of years the most expensive painting in Van Gogh's production. Considering that the first buyer bought it from the author himself for 300 francs, it was sold in 1987 for nearly 54 million dollars. The Getty Museum believes in the public domain of art as a universal good and does everything to share the works: print it and hang it where you want to see beauty.